With 13 years of experience in social media, digital media and communications, Heather serves as Content Manager at KeyCrew Media, supporting the development and delivery of high-quality digital content and campaigns for clients across the real estate industry.
Her role spans social media strategy, digital content creation and distribution, article production, PR and podcast outreach, and content placement across relevant online publications and media platforms.
Heather works closely with clients and the wider KeyCrew team to develop content strategies that strengthen digital visibility, support thought leadership and ensure messaging reaches the right audiences.
With a strong focus on content quality, consistency and client results, she brings a strategic and hands-on approach to every campaign, from content development through to distribution and amplification.
The Central Jersey Shore packs dozens of distinct communities into a small geographic footprint, each with its own noise rules, rental policies, parking approaches, and seasonal rhythms. Many buyers feel ready to commit after a single summer visit, according to Carly Ringer, a Real Estate Professional based in the area. A great summer weekend, though, ...
A National Initiative Bringing Housing and AI Infrastructure Under One Development Platform LOS ANGELES — September 2026 Kaufman & Company today announced BUILD 2030, a national development initiative designed to bring the company’s housing, real estate, construction, technology and AI infrastructure capabilities together under a coordinated investment and development strategy. The premise behind the initiative ...
Most brokers picture off-market sourcing as a phone marathon: pull a list of owners in a zip code and start dialing. But that approach rarely works, and it is not actually how the best brokers source deals off-market. DealGround, an AI-powered commercial real estate intelligence platform, works with brokers who have replaced that dial-for-dollars process ...
When sellers offer buyers a credit for an aging HVAC or water heater rather than replacing the system outright, they often believe they are making the financially conservative choice. According to Kathy Sokolic, Co-Founder and Realtor at Mueller Residential Group with Realty Austin | Compass, there is a smarter path, and the reason has more ...
Most acquisition models for hotels are built on assumptions that hold across a wide range of American markets: labor costs that escalate on a predictable line, commodity inputs priced against national indices, and a supply chain that delivers on a schedule a general contractor can plan around. Those assumptions are reasonable in most places. In ...
When a Phoenix, Arizona business owner does not like the numbers coming back from a bid, the instinct is often to go out and collect a few more. Mike Marden, a registered architect and licensed general contractor and founder of WDS, a Phoenix-based integrated design-build firm, says that instinct usually backfires, and the extra round ...
Maplewood, NJ, and its sister town of South Orange, NJ, are heading into the fall with prices and demand still running well ahead of last year, according to the weekly market data tracked by Mark Slade Homes. Mark Slade has built his own way of reading these markets, drawing upon one of his two degrees in ...
For all the search tools in real estate, most still expect a buyer or agent to type filters into a form. One new construction platform is testing a different front door: a conversation. Search by Talking, in English or Spanish Builders Update, a national database for new construction, has built a tool it calls Home ...
For a home watch operator covering dozens of properties across a wide territory, the order in which houses get visited each day is not a small detail. It can be the difference between a smooth schedule and a frustrating one. HomeLedger, the company behind the home watch platform Watch Tower, has been studying exactly where ...
NASHVILLE, Tennessee, August 31, 2026 – CHORD Real Estate has announced the third annual Invest Panama Summit, scheduled for January 21 through January 24, 2027, in Panama City, Panama. Registration is now open at chordrealestate.com/investpanamasummit. The summit is a four-day guided experience that brings prospective buyers and investors directly to Panama’s real estate market. The ...
*Photo credit: Sonja Zinke Most buyers who come to the Litchfield Hills, Hudson Valley, and Southern Berkshires arrive with a specific idea of what they are purchasing. A weekend property. A place to decompress. Somewhere the children can run outside, and the city can feel, briefly, very far away. What many of them do not ...
Cautious buyers waiting for rates to fall before entering the Beaverton market may be optimizing for the wrong variable, and that mistake could cost them when conditions shift, according to Carey Hughes, Principal Broker at Carey Hughes Homes. The lesson is easier to see when Beaverton is read against a hot market like the Bay ...
The international real estate conversation has expanded considerably in recent years. Buyers who once focused exclusively on domestic markets are increasingly curious about what ownership looks like elsewhere – not as a replacement for anything they already have, but as an addition to it. Four markets appear consistently in those conversations, and each one serves ...
In a market where investors value certainty, some ground-up developers are championing a more flexible approach to exit timing – arguing that staying responsive to market conditions, rather than committing to a fixed date, is what ultimately protects and grows investor capital. Dusten Hendrickson, Founder & President of Mailbox Money Real Estate & Private Equity, ...
In title operations, the pace of automation deployment can shape how a client relationship grows. Two projects from TrueFocus Automation‘s history illustrate the point, according to Jimmy Lewis: one involving a large amount of e-recording volume, the other a compressed title plant build with a firm deadline. In both cases, the time between discovery and ...
