Steve Marcinuk is co-founder of KeyCrew and features editor at the KeyCrew Journal, where he interviews industry leaders and writes in-depth analysis on real estate, construction technology, and property innovation trends. His work provides unique insights into how technology is leading evolution in these industries.
Since 2015, Steve has scaled and exited two digital content and communications startups while establishing himself as a thought leader in AI-driven content strategy. His industry analysis has been featured in VentureBeat, PR Daily, MarTech Series, The AI Journal, Fair Observer, and What's New in Publishing, where he contributes insights on the practical and ethical implications of AI in modern communications.
Through the KeyCrew Marketing Studio, Steve partners with forward-thinking real estate and technology companies to transform complex industry expertise into compelling narratives that capture media attention. This approach has consistently delivered results, with real estate clients featured in Property Shark, Commercial Edge, Barron's, and Forbes for coverage spanning lending trends, market analysis, and property technology. His strategic guidance has secured client coverage in over 450 leading outlets, including The Wall Street Journal, Bloomberg, and Reuters, helping organizations build authentic thought leadership positions that move their business forward.
Steve holds a magna cum laude degree in Marketing and Entrepreneurship from the Wharton School of Business and splits his time between South Florida and Medellín, Colombia, where he lives with his wife Juliana and their two young boys.
Water has always been a central concern for Esther Altura. Growing up in Israel, she learned early on that conservation is not optional. That lesson stayed with her and now shapes the mission of DrizzleX, the water management technology company she co-founded and leads as CEO. “In Israel, every kid grows up knowing that water ...
The Sarasota housing market is not what it was even a year ago. Homes sit unsold for months, price cuts go unanswered, and buyers are hesitant. Peter Liakakos, a 20-year-old realtor with Gulf Shores Realty, is watching the slowdown unfold in real time. “Houses that haven’t received a single showing in two months despite multiple ...
Traditional banking systems assume steady paychecks and salaried employment. For nearly half of the professional workforce in the United States, that assumption simply doesn’t hold. “Financial services are built for the salaried professional and the companies that employ them. This presents significant challenges, as 46% of the professional layer of our economy is self-employed,” explains ...
“When you partner with people who are best in class and share the economics, you achieve better outcomes than trying to do everything yourself,” says Lee Brodsky, CEO of BEB Capital, reflecting on the company’s transformation from family office to institutional-grade real estate investment firm. Under Brodsky’s leadership since 2017, BEB Capital has strategically expanded ...
“We’re in the business of making housing more affordable, and we recognize that the key lever is increasing housing supply,” says Gillian Pressman, Managing Director of YIMBY Action, a growing advocacy organization with 67 chapters across 27 states. For Pressman, the housing crisis is personal. Growing up in New York City as the child of ...
For over two decades, Dayssi Olarte de Kanavos, President and COO of Flag Luxury Properties, has been at the forefront of luxury real estate development, creating iconic properties that have redefined the hospitality landscape. Her portfolio, featuring landmarks like the Ritz-Carlton South Beach and the Ritz-Carlton New York NoMad, showcases her exceptional ability to anticipate ...
From his early days armed with nothing but a fax machine to now managing relationships with major brands across three counties, Lyle Stern, co-founder of Vertical Real Estate, offers a unique perspective on how Miami’s retail landscape has evolved and where it’s heading next. “Miami is no longer just a tourist destination—it’s a real city ...
Despite economic uncertainties and recent market volatility, the Hamptons continues to demonstrate remarkable resilience, with high-end properties moving quickly and often generating multiple offers. Terry S. Cohen, a 25-year veteran of the Hamptons real estate scene who sells properties ranging from $3 million to $100 million, offers a unique perspective on why this exclusive market ...
As housing affordability challenges persist nationwide, New York’s evolving approach offers valuable insights for real estate professionals across the country. Recent legislative changes have created a powerful combination of tax benefits and zoning bonuses that could transform the city’s residential landscape. “Fifteen years ago, no new development in New York City happened without some sort ...
The shadow of the 2021 Champlain Towers South collapse in Surfside continues to reshape Florida’s condo market, creating both challenges and opportunities for savvy investors. Loodmy Jacques, a 17-year veteran of Southeast Florida real estate with a team on track to handle approximately 100 transactions this year, offers valuable insights into this market in transition. ...
As much of the U.S. office market grapples with high vacancy and shifting tenant expectations, Vibe Office Properties is finding success by focusing on how a space feels. At the core of its approach is the belief that design matters, even in commercial real estate. “Too many office buildings are massive structures with granite, chrome, ...
When Jared White joined Quadrum Global in 2014, Brooklyn’s Greenpoint waterfront was still a patchwork of vacant lots and unrealized promises. Today, that same shoreline is home to The Huron, a residential development that reflects not only the neighborhood’s evolution, but White’s approach to real estate: bet on growth and move with conviction. “Objects in motion ...
In commercial real estate, where multimillion-dollar transactions hinge on dense and often inconsistent paperwork, time is rarely spent on flashy software. Instead, it is consumed by the tedious work of reviewing, organizing, and processing documents, which slows down deals and drains resources across the industry. “80% of time in commercial real estate goes into dealing ...
While housing affordability dominates headlines and rectangular apartment blocks multiply across urban landscapes, one development firm is charting a different course. Cedar Street Partners is prioritizing thoughtful design, mixed-use functionality, and community benefits in ways that serve multiple stakeholders simultaneously. “We’re focused on creating places that people will enjoy and savor. We don’t have enough ...
Artificial intelligence is quickly becoming more than just a buzzword in real estate. It is actively changing how agents build and maintain client relationships. Cyrus Mohseni, Co-Founder and CEO at The Keystone Team, believes the industry’s competitive landscape is about to change dramatically. “In a couple of years, agents who aren’t maximizing artificial intelligence capabilities ...
