Steve Marcinuk is co-founder of KeyCrew and features editor at the KeyCrew Journal, where he interviews industry leaders and writes in-depth analysis on real estate, construction technology, and property innovation trends. His work provides unique insights into how technology is leading evolution in these industries.
Since 2015, Steve has scaled and exited two digital content and communications startups while establishing himself as a thought leader in AI-driven content strategy. His industry analysis has been featured in VentureBeat, PR Daily, MarTech Series, The AI Journal, Fair Observer, and What's New in Publishing, where he contributes insights on the practical and ethical implications of AI in modern communications.
Through the KeyCrew Marketing Studio, Steve partners with forward-thinking real estate and technology companies to transform complex industry expertise into compelling narratives that capture media attention. This approach has consistently delivered results, with real estate clients featured in Property Shark, Commercial Edge, Barron's, and Forbes for coverage spanning lending trends, market analysis, and property technology. His strategic guidance has secured client coverage in over 450 leading outlets, including The Wall Street Journal, Bloomberg, and Reuters, helping organizations build authentic thought leadership positions that move their business forward.
Steve holds a magna cum laude degree in Marketing and Entrepreneurship from the Wharton School of Business and splits his time between South Florida and Medellín, Colombia, where he lives with his wife Juliana and their two young boys.
For most of the country, buying a home in 2026 looks roughly like it always has: find a neighborhood, get pre-approved, make an offer, negotiate. Nationally, the housing market is projected to remain steady this year, with minimal price growth and slow sales. But in certain markets, the picture is much more dynamic. In Hartford, ...
For most of the last decade, investing in South Jersey real estate was less about skill than timing. Prices rose, inventory stayed tight, and deals closed. Investors who got in early made money almost in spite of themselves. That market is over. Patrick Gorman, who leads the Gorman Group Realtors in Collingswood, New Jersey, has ...
Coastal Delaware is seeing a surge in new home construction as retirees from high-tax states move in, drawn by the promise of lower property taxes and year-round beach living. This influx is reshaping the local real estate market and creating opportunities for agents who specialize in new builds and understand the unique needs of relocating ...
The New Jersey real estate market is grappling with a persistent shortage of homes, forcing both buyers and sellers to adapt to a more competitive environment. Josette McClaren, a sales associate and office manager at Weichert, Realtors in Monmouth County, has seen these trends unfold firsthand over her two decades in the industry. Drawing on ...
Central New Jersey’s real estate market is facing pressures that go beyond the usual explanations of interest rates or local demand. Kevin Ward, a veteran broker with Coldwell Banker Realty who has spent 37 years navigating market cycles, says the real story behind today’s housing shortage is rooted in changes to who owns America’s homes ...
The New Jersey real estate market is undergoing rapid change as investor activity intensifies, especially in counties near New York City. Rising interest rates, shifting buyer psychology, and the legacy of the pandemic boom are redefining how deals are done and who is driving market momentum. Nowhere is this more visible than in Essex County ...
The South Jersey shore real estate market is outpacing national trends, operating under conditions that set it apart from most residential sectors. While many U.S. markets slow under the weight of high interest rates and affordability concerns, this coastal region continues to see strong demand and rising prices, driven by dynamics specific to its status ...
The short-term rental industry has moved far beyond its origins of spare bedrooms and informal weekend stays. As the market matures, larger operators are working to professionalize the sector while preserving the authenticity that initially drew travelers away from traditional hotels. AvantStay, which has grown from 10 properties in California’s Coachella Valley to 3,000 homes ...
Jacksonville’s industrial market is working through a period of adjustment after a rapid surge in new warehouse construction. Nearly 15 million square feet of industrial space was delivered between 2023 and early 2026, causing vacancy rates to jump from nearly 2% to approximately 10%. While this spike has prompted some concern, market participants largely see ...
More than two years after the Lahaina fires, Maui’s real estate market continues to feel the effects of the disaster. While the physical destruction was immediate, the longer-term impacts—ranging from regulatory changes to insurance costs and shifting buyer sentiment—are still reshaping the island’s housing landscape. Ken Smith, team leader of The Smith Team at Coldwell ...
The Ottawa residential real estate market is entering the spring season with renewed confidence. After months of uncertainty caused by fluctuating interest rates and broader economic concerns, both buyers and sellers are now engaging more actively. This shift reflects growing acceptance of the current rate environment and suggests that Ottawa is on track for an ...
The Denver real estate market is undergoing a significant change as technology-driven companies introduce new methods for buying and selling homes. At the core of this shift is an increased reliance on data analytics and flexible transaction models designed to address persistent challenges for both buyers and sellers. Steve deGuzman, a broker associate with Orchard, ...
Commercial real estate has traditionally relied on personal relationships and local knowledge. However, brokers increasingly find that data-driven strategies offer a clear advantage, especially in tertiary markets where national data coverage is limited. Combining local expertise with targeted analytics is opening new opportunities for brokers and their clients. Andy Westby’s transition from a Microsoft technology ...
Boise’s real estate market, once a national symbol of pandemic-era migration and surging home values, is settling into a new phase defined by balance and strategy. After years of rapid appreciation and a severe inventory crunch, the Treasure Valley is now navigating a period of slower growth, increased competition, and more deliberate decision-making from both ...
The Chicago suburb of Oak Park offers a clear example of the national housing shortage, with a dramatic drop in available homes reshaping the market for both buyers and sellers. During what should be the busiest spring season, weekly broker tours that once featured 16 to 25 new listings now sometimes showcase just one property, ...
