With 13 years of experience in social media, digital media and communications, Heather serves as Content Manager at KeyCrew Media, supporting the development and delivery of high-quality digital content and campaigns for clients across the real estate industry.
Her role spans social media strategy, digital content creation and distribution, article production, PR and podcast outreach, and content placement across relevant online publications and media platforms.
Heather works closely with clients and the wider KeyCrew team to develop content strategies that strengthen digital visibility, support thought leadership and ensure messaging reaches the right audiences.
With a strong focus on content quality, consistency and client results, she brings a strategic and hands-on approach to every campaign, from content development through to distribution and amplification.
When a developer buys an existing building and changes its use, the parking requirement almost never stays where it started. Municipal codes typically ask more of a residential conversion than they did of the office or retail use it’s replacing, and the developer is left holding a structure that was sized for a different set ...
KeyCrew Media, a real estate intelligence and media company, is meeting with members of Congress and their staff in Washington, D.C., as part of the News/Media Alliance’s 2026 Support Journalism Fly-In. The company is joining more than 220 participants from news, magazine, and digital-only publishers to press for legislation that protects how journalistic content is ...
By the time information about a commercial building reaches its owner, it has usually passed through several people. Each handoff removes a little more detail. Bill Douglas, CEO of OpticWise, says this is one of the most common reasons owners and asset managers end up making decisions without the full picture. “It depends on how ...
When a commercial property is headed toward foreclosure, the pressure to find financing fast can push borrowers into bad decisions. One of the most costly is paying upfront money to a lender who does not exist. H. Jack Miller, founder of Gelt Financial, a private lender that has been making commercial and investment real estate ...
Plastic caps for steel fence posts are cheap, which is why so many sites use them. Anthony Burr, founder of Safety Pickets, Inc., says that low price is misleading once you add up what happens when a cap fails or goes missing. Burr spent years as a concreter working around exposed steel star pickets, the ...
FOR IMMEDIATE RELEASE Chef-driven Thai Bird and family-owned Viva Kitchen add to the growing shopping center SAN ANTONIO, Texas – October 1, 2026 – Kobalt Investment Company today announced that two locally owned restaurants, Thai Bird and Viva Kitchen, are coming soon to Castle Hills Market, adding fresh energy to the dining scene at the ...
Agent turnover is one of the quiet costs most real estate teams do not talk about publicly. Justin Nimergood, who leads Top Gun Team out of Southlake, TX, brings it up on purpose. Since founding the team, he says he has not lost a single agent, and he wants retention, not just recruiting, to become ...
The Fairfield County, Connecticut housing market heading into fall 2026 doesn’t fit neatly into a single headline. Some homes are drawing multiple offers above asking. Others, in the same county and sometimes in the same town, are sitting. According to Kristin Egmont, a Coldwell Banker Realty agent based in Trumbull who has been licensed and ...
For most of the past decade, the largest self-storage developers deployed capital by building new facilities. Today, that calculation has evolved into an attractive new opportunity. According to Tom de Jong, Executive Vice President at Colliers, many of the industry’s biggest players are increasingly acquiring existing portfolios, because buying now offers compelling value relative to ...
A mixed-use building is usually bought as an apartment building with some retail attached. The residential units drive the model; the comparables are residential, and the commercial space at street level is treated as a supplementary line. In urban Honolulu, that framing understates the ground floor on two counts – what it contributes directly, and ...
Coworking has a branding problem. Most people still picture the same image: an open room, a bunch of shared desks, maybe a ping-pong table. But according to Jerome Chang, founder of Los Angeles-based BLANKSPACES, that picture stopped being accurate years ago. Coworking, he said, has grown up, and it now spans everything from bare-bones hot ...
Kaufman & Company founder says workforce housing belongs in the site plan for AI infrastructure, as communities in Utah and El Paso push back on new data center campuses LOS ANGELES (Sept., 2026) Investor Daniel Kaufman, founder of the permanent capital holding company Kaufman & Company, said Wednesday that America’s spending on computing now outpacing ...
Annual home sales in Madison, New Jersey, have shifted from a consistent 180 to 190 transactions per year to roughly 120 to 130, according to local agent Scott Spelker. The driver, he explains, is not a passing cycle but a structural supply picture rooted in one simple reality – the area is largely built out, ...
Homeowners who secured pandemic-era mortgage rates have a clear reason to stay put: moving would add roughly $1 million in interest over the life of a 30-year loan. Proposed legislation to let borrowers carry those low rates to new properties has drawn congressional attention, and the financial mechanics of unwinding mortgage-backed securities will shape how ...
